PARKER MADION PROJECTS
TRANSCARENT BUSINESS SYSTEM
Transcarent may choose to evolve their identity after they've gone through a branding process. In the meantime, the identity should look like a sophisticated, innovative, and dynamic organization in the health care space. What follows is an initial exploration. This page will be revised over time as changes are made.
TRANSCARENT BUSINESS SYSTEM
Transcarent may choose to evolve their identity after they've gone through a branding process. In the meantime, the identity should look like a sophisticated, innovative, and dynamic organization in the health care space. What follows is an initial exploration. This page will be revised over time as changes are made.
TRANSCARENT BUSINESS SYSTEM
Transcarent may choose to evolve their identity after they've gone through a branding process. In the meantime, the identity should look like a sophisticated, innovative, and dynamic organization in the health care space. What follows is an initial exploration. This page will be revised over time as changes are made.
TRANSCARENT BUSINESS SYSTEM
Transcarent may choose to evolve their identity after they've gone through a branding process. In the meantime, the identity should look like a sophisticated, innovative, and dynamic organization in the health care space. What follows is an initial exploration. This page will be revised over time as changes are made.
TRANSCARENT BUSINESS SYSTEM
Transcarent may choose to evolve their identity after they've gone through a branding process. In the meantime, the identity should look like a sophisticated, innovative, and dynamic organization in the health care space. What follows is an initial exploration. This page will be revised over time as changes are made.
Transcarent is a gift to the health care consumer. It’s solving problems most people have assumed are unfixable or “just part of life.”
Your brand is more for them than it is for you. Give them (health care consumers, journalists, the medical community) a window into the brand development process as it evolves.
Create a publicly facing website that is constantly being updated as you work through the culture survey, core values, the messaging matrix and other exercise that help shape the Transcarent brand. Allow comments, create surveys, share results, let people participate and engage with your company as you work through this critical revolution in health care.