DesignLogics combines behavioral science and design thinking to take your employee communications to the next level. We understand the cognitive biases, decision-making processes, and emotional triggers that influence behavior. From there, we create communications that are tailored to appeal to the mindset of your people. Here's how it works: See the finish line–first. Identify the behavior change you want. Understand people. Everyone likes to think they act rationally–with logic and reason. We know that is simply not the case. Identify the subconscious biases and shortcuts that might keep people from acting logically. Hint: it likely comes down to effort, emotions or expectations. Think like a designer. Craft visually compelling communications using appropriate principles of persuasion. Every element of your communications including colors, typography, layout, and imagery—must resonate on both a surface and a subconscious level. The result should be compelling: more effective, engaging, and persuasive. So if you're looking for a way to take your HR communications to the next level, embrace DesignLogics. Click here to schedule a free consultation.