TRANSCARENT BUSINESS SYSTEM
Transcarent may choose to evolve their identity after they've gone through a branding process. In the meantime, the identity should look like a sophisticated, innovative, and dynamic organization in the health care space. What follows is an initial exploration. This page will be revised over time as changes are made.
TRANSCARENT BRANDING WORKSHOP
Parker Madison turns the branding process inside out - putting people and purpose first. First we analyze and explore. Next, we prescribe and set strategy. Finally, we get creative and apply the brand everywhere you need to communicate. See our process for Transcarent.
TRANSCARENT + MCSIG ACTIVATION
Parker Madison has been honored to work with Transcarent in preparing for their first client. Click to view the thought process, strategy and collateral pieces we've prepared for this ceremonious campaign.
This is some initial exploration around the audience breakout, messaging, brand architecture, etc. for Transcarent. These are only initial thoughts we've put together without input from Transcarent. These will need to be refined as we work through the application and get feedback from Transcarent.
T-SHIRTS & MATERIALS
Someone new has agreed to join your company, and they’ve signed your offer letter. Let's make sure their first day is a great one, so they feel welcome, secure, and ready to “hit the ground running.”